How to Use This Showcase

Review the best-practices articles on the left. Each example demonstrates one or more of these best practices. See how Ripe works in real time!

Client Site Implementations

Use these examples to see how clients integrate Ripe into their destination websites through homepage booking widgets, lodging navigation paths, and clear calls to action. Each implementation shows how booking access can fit naturally into the visitor experience while supporting conversion goals.

Client site	CSM	What to review
Stay Park City	NS	Advanced customization, local filters, curated lodging, and event landing pages. See the detailed write-up below.
Discover Kalispell	MH	Booking widget placed high on the homepage. The main navigation includes a clear "Stay" path with a lodging call to action.
Hello Burlington	TT	"Places to Stay" appears in the main navigation. The lodging page places the widget prominently for visitors who are ready to search.
Visit Richmond BC	TT	Booking widget appears on the homepage, with a "Book Now" call to action that leads visitors into the search results page. Seasonal gift card promotions create a clear value-add reason to book.
Visit Truckee Tahoe	MH	Promotion banner appears in the site footer and links to relevant search results. The homepage includes a booking widget and a prominent "Browse Lodging" call to action.
Ski Utah	MNH	Lodging search widget embedded directly within travel blog posts, allowing readers to view available rooms without leaving the article. This captures high-intent traffic at the moment of inspiration.
Explore Charleston	TT	Property Preview endpoint integrated directly into the destination website, displaying live rates and availability on Charleston's property tiles to keep travelers engaged within the destination ecosystem longer. Property tiles link seamlessly into the Ripe booking engine for reservation completion, while the destination-owned property content improves visibility for AI-powered trip planning tools and search engines.
Experience Columbus	TT	Updated ITA platform featuring Bandwango-powered value adds, prominent "Why Book Here" messaging, and highly visible booking paths. The homepage places the search widget above the fold and reinforces conversion with multiple booking CTAs, while showcasing exclusive traveler incentives such as Delta Flight Credits and Lyft Credits to encourage direct bookings.
Visit St. Pete-Clearwater	TT	Updated ITA platform featuring both connected and referral vacation rental inventory, a custom-designed Ripe search widget that blends seamlessly into the destination website, and highly visible booking paths. The search widget is positioned prominently below the hero image and repeated throughout the site, creating a natural user experience that keeps travelers engaged and encourages direct bookings.
Visit Walnut Creek	MNH	Large "Book Now" button and pill widget placement on the homepage ensure visitors who are ready to search have an immediate and clear booking path.Group RFP bid response tool integration streamlines customized proposal generation for small groups such as sports teams, wedding parties, and family reunions. Travelers can compare hotel availability, negotiate group rates, and secure tailored accommodations.
Visit Grove City	TT	Prominent “Why Book Here” messaging highlights guaranteed lowest rates, hotel rewards eligibility, and local perks, while ongoing dining and experience gift card value adds give travelers a compelling reason to book through the destination. Event-specific Ripe landing pages extend the strategy to local and regional events, pairing contextual lodging with targeted incentives that drive bookings while directing visitor spending back into Grove City businesses.
Visit The Woodlands	MNH	"Book Now" button in the site header drops visitors straight into the Ripe search results page, and a booking widget on the homepage gives ready-to-book travelers an immediate search path. The main "Hotels" navigation item also links directly to the search results page rather than a static listings page, so every primary lodging entry point leads to live availability and booking.

Event and Venue Microsites

Use these examples to see how Ripe microsites can support event-specific lodging, venue partnerships, and pre-populated booking searches.

Microsite	CSM	What to review
New Orleans	TT	Dedicated affiliate booking engine for a large-scale national event, featuring a custom landing page, third-party website integration, and live ARI to provide attendees with a seamless path from the event website to real-time hotel availability and booking.
Traverse City Tourism	TT	Dedicated event microsite launched prior to the full platform rollout, integrated with the event's email marketing list for audience targeting, and enhanced with live ARI plus a value-add offer to maximize conversions and direct bookings.
Discover Kalispell: Montana Spartan Trifecta Weekend	MH	Lead photo, clear event message, call to action, embedded video, and booking widget with pre-populated search parameters.
Marco Island Arts Center	TT	Venue-matched branding, "Why book here" messaging, and a booking widget placed before secondary content.
The Wildwoods	TT	Custom landing page with a search widget preconfigured for event dates, integrated into a third-party website and powered by live ARI, making it easy for travelers to move directly from event information to available lodging options.
Visit Walnut Creek	TT	DMO-owned event microsite featuring a custom landing page, preset search dates, and an attached value-add offer, demonstrating how destinations can combine event marketing with live ARI to drive direct bookings and increase traveler engagement.
Visit Truckee Tahoe	MNH	Event-specific microsite highlighting exclusive attendee value-adds, integrated directly into the main Truckee Gravel website, which creates an additional, high-visibility booking entry point for participants.
Explore Elk Grove	MNH	Event-specific youth sports showcase microsite offering negotiated room block rates and a complimentary $10 local eGift card, backed by a prominent direct booking path on lodging.exploreelkgrove.com, which captures tournament traffic and actively funnels sports families into local hotels and small businesses.
Northside Hospital Atlanta	TT	Hospital-specific microsite providing patients, families, and visitors with a curated selection of nearby lodging options, creating a simple and direct booking path tailored to travelers visiting Northside Hospital Atlanta.
Children’s Healthcare of Atlanta – Scottish Rite	TT	Hospital-specific microsite connecting patients, families, and visitors with a curated selection of nearby lodging options, creating a dedicated booking experience for travelers visiting Children’s Healthcare of Atlanta – Scottish Rite.
Visit Salt Lake: Kilby Block Party	MNH	Co-branded event microsite with a "Kilby Block Party Powered by Visit Salt Lake" logo lockup, pairing the festival's identity with the DMO's official booking platform so attendees know they're booking through a trusted, event-endorsed source. Distance-to-venue messaging puts proximity front and center, positioning downtown hotels as just two miles from the Utah State Fairpark with easy transit and rideshare access, so festival-goers can judge location at a glance. "Why book here" messaging reinforces the partnership: the only booking platform directly integrated with the festival, hand-picked stays, and bookings that help fund the festival, its artists, and programming.
Visit Salt Lake: Salt Lake City Marathon	MNH	Event microsite that features a host hotel while still giving runners a full range of choices. The Salt Lake City Marriott City Center is spotlighted with exclusive marathon rates, steps from the finish line, and links straight to its property page with race-weekend dates pre-populated. Alongside the host hotel, additional nearby properties display live rates and inventory, so runners can compare options in real time and book their best fit without leaving the official, co-branded "SLC Marathon Powered by Visit Salt Lake" booking path.

Promotions and Value Adds

Use these examples to see how clients pair booking experiences with incentives, seasonal campaigns, and limited-time offers. These promotions give travelers a clear reason to book through the client’s official lodging experience.

Promotion	CSM	What to review
Visit St. Pete Clearwater: Snowescape	TT	Client-built landing page with a booking widget and a $75 value-add gift card fulfilled by Ripe.
Traverse City Tourism: International Fireworks Championship	TT	Ripe landing page with a clear value proposition, "Why book here" messaging, and complimentary event tickets as the value add.
New Orleans	TT	Holiday promotion landing page featuring participating properties with direct links to their PDPs, negotiated rates and special offers for each property, and a Yiftee-powered value add, creating a seamless path from seasonal inspiration to booking while increasing conversion and traveler value.
Experience Columbus	TT	Lodging homepage featuring Bandwango-powered value adds and a prominent "Why Book Here" message, using exclusive traveler perks and experiences as the primary incentive to encourage direct bookings and differentiate the destination from OTAs.
Visit St. Pete Clearwater	TT	Campaign landing page built around a highly marketable "Unused PTO" promotion, combining a compelling traveler message with an attached value add to create urgency and drive direct bookings. The campaign demonstrates how destinations can pair creative marketing concepts with exclusive offers to differentiate themselves and increase conversion.
Destination Lancaster	MNH	Weekend lodging promotion offering a free $75 2-Day Destination Lancaster Wine Pass for two, paired with a mandatory two-night weekend stay requirement, which successfully incentivizes longer guest stays while driving weekend traffic to local winery partners.
Explore Murrieta	MNH	Destination-wide mid-week lodging offer featuring free Murrieta Hot Springs day passes, integrated directly into the primary ExploreMurrieta.com booking engine, which captures leisure demand during lower-occupancy days and distributes economic impact across the city's hospitality network.
Visit Truckee-Tahoe	MNH	Seasonally tailored spring microsite offering a complimentary $100 Sustainable Truckee gift card, paired with a two-night minimum stay requirement on the official destination booking engine, which successfully drives off-peak shoulder-season travel while keeping tourist spending within the local business community.
Visit Rowan County	TT	Great example of how promotions can drive bookings, with extensive use of Stay & Play packages, event-specific offers, gift cards, and value adds tied directly to lodging conversion.
New Orleans	TT	Great example of using Ripe value adds as part of the general lodging strategy, including gift cards, local experiences, and other incentives that give travelers a tangible reason to book through the destination.
Visit Oakland: Glowfari	MNH	Seasonal partnership promotion with Oakland Zoo's Glowfari lantern festival, offering two complimentary Glowfari tickets ($90 value) with a two-night minimum stay. The client's event page builds interest in the festival, while a "Stay Two Nights, Get Glowfari Tickets on Us!" link in the site's Stay menu leads to a co-branded "Glowfari Powered by Visit Oakland" Ripe landing page with the offer details and live booking. The landing page stacks the Glowfari offer alongside $25 and $50 Uber credit value adds, giving travelers several reasons to book direct and extend their stay during the holiday season.
Discover Kalispell: Ski FREE in Montana	MNH	Winter value add offering two free adult lift tickets to Blacktail Mountain Ski Area with a two-night minimum hotel stay. The offer is built into the main booking flow: travelers search from the site's booking widget and see the value add right in their search results, with no separate promo code or landing page needed. The two-night requirement encourages longer stays during the ski season, and the lift tickets give travelers a tangible reason to book direct while supporting a local ski area.

Inspiring Client Success Stories & Case Studies

Find our most recent articles on our website here.

Ready to Create Your Own Success Story?

These implementations demonstrate just a fraction of what’s possible with the Ripe platform. Each success story began with understanding unique market needs and using our platform’s flexibility to create compelling, conversion-driven booking experiences.

Interested in learning more about any of these implementations or discussing your own project? Contact our team to explore how we can help you achieve similar results.